Built Around Your Reality
We started cognitionwise in 2019 because weekly budgeting shouldn't feel like rocket science. Most tools were either too complex or didn't match how people actually manage money. So we built something different.
How We Got Here
The idea came from watching friends struggle with monthly budgets. They'd start strong in week one, then lose track by week three. Traditional apps didn't help because they focused on the wrong timeframe.
We realized people don't think in months. They think in weeks. Paychecks come weekly or bi-weekly. Bills arrive on specific days. Life happens in seven-day chunks.
That simple insight changed everything. We spent two years testing weekly frameworks with real users in Taiwan, adjusting until it clicked. Now thousands of people use our approach without fighting their natural rhythm.
What Drives Our Work
Simplicity First
We cut features more than we add them. If something requires a manual to understand, it doesn't make the cut. Your budget should take five minutes, not fifty.
Real Life Context
Bills don't wait for month-end. Neither should your tracking. We build around actual payment schedules and the way money moves through your week.
Honest Feedback
No sugar-coating your spending. We show you patterns as they are, not as you wish they were. Growth starts with clarity.
Privacy Matters
Your financial data stays yours. We don't sell information or share it with third parties. Period.
Continuous Learning
We study how people actually use our tools, then adjust. User feedback shapes every update we release.
Local Understanding
Taiwan's financial ecosystem is unique. We account for local payment systems, banking schedules, and cultural money management approaches.
The People Behind It
Torsten Bakke
Product Director
Spent twelve years in consumer fintech before joining us. He obsesses over interface details that most people never notice but everyone appreciates.
Idony Lister
User Research Lead
Talks to users every week. She's the reason our education materials actually make sense instead of sounding like a banking pamphlet.
Our Daily Mission
Every morning, we ask the same question: did we make budgeting easier today? Not fancier. Not more feature-rich. Just easier.
That means saying no to complexity. It means testing changes with actual users before releasing them. It means accepting that some traditional financial wisdom doesn't work for weekly planning.
We're not trying to replace accountants or financial advisors. We're building a tool for the person who wants to stay on top of weekly expenses without turning it into a second job.
By September 2025, we're launching advanced category insights that learn from your patterns. It'll suggest weekly allocations based on your actual spending rhythm rather than generic recommendations.
Want to Know More?
Whether you have questions about our approach, feedback on the tools, or just want to understand weekly budgeting better, we're here to talk.
Get In Touch